Nigeria’s consumer protection watchdog, the Federal Competition and Consumer Protection Commission (FCCPC), has issued a summons to MultiChoice Nigeria, the operator of DStv and GOtv, over its recent hike in subscription rates.
The announcement was made via the official X handle of Nigerian Stories, sending ripples across the country as millions of subscribers grapple with yet another increase in pay-TV costs.
This development follows public outcry over MultiChoice’s decision to raise its subscription fees, a move many Nigerians have described as exploitative amid the prevailing economic hardship. The FCCPC, tasked with ensuring fair market practices and protecting consumer rights, has stepped in to demand answers from the South African-owned broadcasting giant.
A Pattern of Controversy
MultiChoice has faced repeated criticism for frequent price adjustments, often citing inflation, rising operational costs, and foreign exchange fluctuations as justification. However, many consumers argue that the price hikes are disproportionate and lack regulatory oversight.
In previous instances, the Nigerian Broadcasting Commission (NBC) and other stakeholders have attempted to intervene, but MultiChoice has maintained that its pricing structure aligns with economic realities and its business model.
With the FCCPC now actively involved, there is growing speculation about possible regulatory action against MultiChoice. The commission has the authority to impose fines, enforce consumer-friendly policies, or even mandate a rollback of the new rates if found unjustifiable.
Nigerians are now eagerly awaiting the outcome of this probe, hoping for a resolution that prioritizes consumer interests over corporate profit margins.
Stay tuned as this story develops.