In a decisive move to bolster Nigeria’s global influence and economic diversification, President Bola Ahmed Tinubu has identified the creative economy as a cornerstone of his administration’s strategic agenda. The announcement was made during the colorful launch of the 2024 Abuja International Carnival, held at the iconic Eagle Square, Abuja.
Vice President Kashim Shettima, echoing the President’s sentiments on his official X handle, highlighted the administration’s unwavering commitment to positioning Nigeria’s creative sector as a catalyst for economic growth and cultural diplomacy.
“The creative economy is more than entertainment; it is a powerful driver of innovation, cultural exchange, and global competitiveness,” Shettima remarked, underscoring its significance in the administration’s broader vision for economic transformation.
The President, addressing an enthusiastic audience at the event, emphasized the need to harness the immense potential of Nigeria’s creative talents. “Our cultural heritage and artistic ingenuity are our greatest assets. By investing in the creative sector, we not only diversify our economy but also amplify Nigeria’s voice on the global stage,” he declared
The Abuja International Carnival, an annual celebration of Nigeria’s rich cultural tapestry, showcased dazzling performances, traditional displays, and artistic expressions from across the nation. This year’s theme, “Culture and Creativity for Global Impact,” reflects the administration’s focus on leveraging culture and innovation to boost Nigeria’s international standing.
As Nigeria continues to grapple with economic challenges, the creative sector offers a beacon of hope, promising job creation, tourism revenue, and international partnerships. Industry stakeholders and cultural enthusiasts alike have lauded the administration’s prioritization of the sector, calling for actionable policies and sustained investments to unlock its full potential.
The 2024 Abuja International Carnival is poised to be a landmark event, reinforcing Nigeria’s reputation as a cultural powerhouse and a leader in the global creative economy.
PIONEER NEWS 